Reverts to SmartLink Name

Palm Coast, FL, Oct. 8, 2008 – Palm Coast Data, one of the nation’s leading fulfillment bureaus, announced today that an extension of its reporting system has been completed.  In addition, as part of the company’s rebranding efforts, the system has been renamed SmartLink^TM.

SmartLink^TM now includes more than 250 reports with customized modules for invoices, insert cards, internet marketing, agency business, production, promotion, renewals and gifts.  The inclusion of promotion costs provides circulation marketers the ability to produce true profit and loss reports for each source of business.  In addition, data can be exported in a variety of formats.

“The ongoing development of SmartLink^TM is in concert with our overall objective to provide clients with the enhanced tools necessary to improve their marketing efforts,” said John Meneough, PCD’s president. “As with all our value-added services, we will continue to partner with clients to ensure our use of technology provides them with the tools they need to manage their business and maximize profits.”