Through direct mail you can communicate route changes, rate increases, or special promotions. Palm Coast Data does not stop at mail deployment – as your customers react, response management processes are quickly implemented to deliver a truly comprehensive, revenue-focused solution.
PCD’s approach begins with a dedicated Direct Mail Business Unit that integrates with Print Component Procurement, List Services, and Lettershop operations to ensure each job is released effectively, efficiently, on time, and to intended targets.
- Print Component Procurement buys high volumes of custom and generic mailing components at competitive prices; ensures they adhere to U.S. Postal Service standards; and manages and monitors inventories on behalf of clients. Buying and warehousing stock and components up front and in bulk can alleviate the need to react to rate increases that cannot be anticipated when annual production budgets are created – meaning more tightly controlled expenses over a longer period of time.
- List Processing offers a full spectrum of data services, including rentals, selections, merge/purge, and database feeds. An efficient, experienced team manages everything from merge/purge and list conversion to panel splitting, finder number assignment, and postal processing.
- With Lettershop performance that consistently scores above its guaranteed standard, PCD reduces costs, improves workflow, and – most importantly – deploys mailing jobs on time. Combining multiple efforts from multiple clients into a single stream leverages volume to reduce overall jobs and costs, while verifying USPS compliance ensures prompt mail delivery.
Contact us to learn more about Direct Mail solutions.