Reporting

Reporting is at the heart of every magazine circulation department. PCD recognizes the data provided from our systems provides invaluable information that guides the direction and success of each client.

SmartLinkTM is an interactive analytical reporting tool for magazine subscription marketing information. It provides circulation planners and marketers access to subscription data and tracks historical marketing and fulfillment summaries necessary in planning for rate base management.

Powerful Management Reports
SmartLinkTM reports are designed to be true management reports. With expense tables built into the system, P&L reports for acquisitions, billing and retention are available. By adding budget numbers, circulation marketers are able to determine if their order production is on track. Finally, the retention of historical data facilitates point-in-time comparison reports.

In addition to “fully-loaded” management reports, SmartLink’s Ad Hoc feature allows you to query data instantaneously. You can respond to last minute, unique data requests from management by accessing the reporting database on your desktop.

Easy to use
SmartLinkTM is easy to use and easy to navigate. Combining both secure Web and Oracle technology and interface, the system is intuitive — saving precious time for analysis instead of manipulating and massaging data. However, all report data can be exported to a variety of formats allowing users to conduct in-depth analysis — saving precious time for analysis instead of manipulating and massaging data. However, all report data can be exported to a variety of formats allowing users to conduct in-depth analysis.

Palm Coast Data offers a vast library of reports designed to assist marketing, financial, production and planning staffs. In response to your individual needs, we can revise existing reports and create new ones. With easy-to-read, user-friendly formats and accurate data, our basic reports are provided as a digital image and downloaded to your network or desktop.

In addition, we create raw data download files which are quickly and easily imported into existing templates or custom applications, whichever works best for your unique requirements.

Basic reporting tools
Palm Coast Data also offers a library of reports designed to assist marketing, financial, production and planning staffs. In response to your individual needs, we can revise existing reports and create new ones. With easy-to-read, user-friendly formats and accurate data, our basic reports are provided as a digital image and downloaded to your network or desktop.

In addition, we create raw data download files which are quickly and easily imported into existing templates or custom applications, whichever works best for your unique requirements.